I’d Like To Buy The World a Blak
From the Coca-Cola website:
Coca-Cola Blak is a sophisticated, premium blend of Coca-Cola, natural flavors and coffee essence. The effervescence and rich flavor of Coca-Cola Blak provide the perfect pick-me-up for people looking for new ways to stay refreshed any time of the day or night.
I just noticed Blak in my local Safeway. Seriously, boys and girls, WTF?
For kicks, giggles, and grins I looked up old Coca-Cola advertising slogans just to see how they’d sound using the new product name:
- For headache and exhaustion, drink Blak. (1900)
- Blak satisfies. (1904)
- Blak is full of vim, vigor and go. (1907)
- It’s fun to be thirsty when you can get a Blak. (1913)
- Thirst and taste for Blak are the same thing. (1926)
- When it’s hard to get started, Start with a Blak. (1934)
- Blak goes along. (1939)
- The only thing like Blak is Blak itself. (1942)
- How about a Blak. (1944)
- Whenever you hear “Have a Blak,” you hear the voice of America. (1945)
- What you want is Blak. (1952)
- Relax with Blak. (1960)
- Things go better with Blak. (1963)
- Blak…after Blak…after Blak. (1966)
- Blak is it! (1982)
- Always Blak. (1993)
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April 13th, 2006 at 11:55 pm
For headache and exhaustion - with the extra caffeine in this stuff, that one is probably closest to the truth. The crash-related headache though must be a bear to deal with though. They should have just gone ahead, added the rock cocaine and called it Crak.
April 14th, 2006 at 9:19 am
Crak! Make mine a double.
Actually, these brand names are all focus-group tested to created the maximum neuro-psychological impact, so it could well be that rhymes with “crack” was what they were shooting for.
April 14th, 2006 at 9:49 pm
Once you go Blak, you never go back?